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SVP Group is the global leader in the design, manufacture, and distribution of consumer and artisan sewing machines and accessories. The group was united in February 2006 when American equity firm Kohlberg & Company; owner of the Singer brand, acquired Swedish VSM Group; the parent company of the Husqvarna Viking and Pfaff brands. Today, management of the SVP Group is divided between the U.S. and Sweden.
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2005/12/05 - We are happy to announce our new brand of embroidery thread, Papagay. Our thread is 100% pure polyester and is exclusively available from SZ Sewing Machines. We are also happy to announce that certain Singer Sewing Reference Library® books are also available directly from ourselves. Please also note that we will be adding new additions as they become available. All items can be found under the products section of the website or by clicking here.